This project was born from a collaboration between HUGO and Imaginary Ones. A jacket that transcends reality and lets you be uniquely you, in our BLUE universe. Discover an extended reality customizable Web3 denim jacket, starting from a purchasable customizable denim jacket kit that expands to AR to create an extended reality version that goes all the way into ROBLOX.

Design/Simulation done in Marvelous Designer (CLO 3d). Texturing, lighting and rendering done in Blender.